According to THE, the organisation connects people, data and insights to deliver strategic impact for higher education worldwide. It publishes the annual World University Rankings (WUR) and the Impact Rankings and hosts various in-person and virtual international education fairs in Asia, Brazil, Latin America, the Middle East and Europe.
In context, The BMI GlobalEd and THE Counsellor Accreditation Programme (THE CAP) is designed for counsellors working in high schools from all over the world who provide guidance to students on career and university selection. Through innovative content, expert-generated resources, discussions and best practices, THE CAP provides a series of courses for counsellors to accomplish and will gain the THE CAP Accreditation as well as the school, which will also become a THE Accredited Counsellor School for the duration of time the accredited counsellor is working there.